A 2018 study estimated Bella Vista has a retail market of approximately $137 million dollars annually. However, roughly $129 million of this market is lost to surrounding communities outside of Bella Vista. Thus, there is enormous potential for retail and restaurant growth. We continue to progress as a thriving, active community and a world-class mountain biking and outdoor lifestyle destination. Builders will complete 50 more miles of hiking and mountain biking trails in 2020, adding to the existing 50 miles. These trails present an immense economic opportunity for the city in the way of tourism, as well as attracting new residents and regional consumers.